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Privacy Policy

Last updated: 23 February 2026

1. Introduction

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This Privacy Policy explains how Ebru Carter, operating under the brand name "1818" ("we", "us", or "our"), collects, uses, and protects your personal data when you visit the website https://www.1818advisory.com.

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We are committed to protecting your personal data and complying with the:

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  • EU General Data Protection Regulation (GDPR)

  • UK General Data Protection Regulation (UK GDPR)

  • Luxembourg data protection laws
     

This website is hosted on the Wix.com platform.

 

2. Data Controller

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The data controller responsible for your personal data is:

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Name: Ebru Carter
Trading name: 1818
Address:  1850 Luxembourg
Email: admin@1818advisory.com
Country: Luxembourg

 

3. Personal Data We Collect

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We may collect and process the following personal data:

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a) Information you provide voluntarily

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When you use the contact form:

  • Name

  • Email address

  • Company name

  • Your position

  • Message content

  • Any other information you choose to provide
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b) Information collected automatically

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When you visit the website:

  • IP address

  • Browser type and version

  • Device type

  • Operating system

  • Pages visited

  • Date and time of visits

  • Referring website
     

c) Analytics Data (Google Analytics)

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We use Google Analytics, a web analytics service provided by Google Ireland Limited.
 

Google Analytics collects information such as:

  • Pages visited

  • Time spent on pages

  • Device information

  • Approximate location

  • IP address (anonymized if configured properly)
     

This helps us understand how visitors use the website and improve our services.

Google Analytics may use cookies and similar technologies.
 

4. Legal Basis for Processing (GDPR)
 

We process personal data under the following legal bases:
 

Consent (Article 6(1)(a))

  • Contact form submissions

  • Analytics cookies
     

Legitimate interest (Article 6(1)(f))
 

  • Website security

  • Preventing fraud

  • Improving website functionality
     

Legal obligation (Article 6(1)(c))
 

  • Compliance with applicable laws
     

5. How We Use Your Data
 

We use your data to:

  • Respond to inquiries

  • Communicate with you

  • Provide advisory services

  • Improve website performance

  • Monitor website usage

  • Maintain website security

  • Comply with legal obligations
     

We do not sell your personal data.
 

6. Cookies and Tracking Technologies
 

This website uses cookies and similar technologies.

These include:
 

Essential cookies

  • Required for website functionality and security
     

Analytics cookies

  • Used to understand website usage (Google Analytics)
     

Analytics cookies are only used with your consent via the cookie banner.
 

We use a consent management platform provided by Consentik to manage cookie preferences and record user consent. Consentik may process information such as your IP address, device information, and consent choices to ensure compliance with data protection regulations.
 

You can withdraw consent at any time.
 

7. Third-Party Service Providers
 

We may share data with trusted service providers, including:
 

Wix.com Ltd. and its affiliated entities, including Wix.com Luxembourg S.à.r.l

Website hosting and infrastructure

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Google Ireland Limited

Analytics services

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Consentik

Consent management platform used to collect and store cookie consent preferences. For more information, please refer to Consentik’s Privacy Policy: https://consentik.com/privacy-policy/

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These providers process data on our behalf and comply with GDPR requirements.

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8. International Data Transfers
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Some service providers may transfer data outside the European Economic Area (EEA) or UK.

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Where this occurs, appropriate safeguards are used, such as:

  • European Commission Standard Contractual Clauses (SCCs)
     

9. Data Retention
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We retain personal data only as long as necessary for the purposes described in this policy, including:
 

  • Contact form messages: up to 24 months

  • Analytics data: according to Google Analytics retention settings
     

Data may be retained longer if required by law.

 

10. Your Data Protection Rights
 

Under GDPR and UK GDPR, you have the right to:
 

  • Access your personal data

  • Correct inaccurate data

  • Request deletion

  • Restrict processing

  • Object to processing

  • Data portability

  • Withdraw consent at any time
     

To exercise these rights, contact: admin@1818advisory.com
 

You also have the right to lodge a complaint with a supervisory authority.
 

Luxembourg authority:
Commission Nationale pour la Protection des Données (CNPD)
https://cnpd.public.lu

UK authority:
Information Commissioner's Office (ICO)
https://ico.org.uk

 

11. Data Security
 

We implement appropriate technical and organisational measures to protect personal data against:

  • Unauthorized access

  • Loss

  • Misuse

  • Alteration

 

12. Third-Party Links
 

This website may contain links to external websites. We are not responsible for their privacy practices.

 

13. Changes to This Policy
 

We may update this Privacy Policy from time to time.

The latest version will always be available on this website.

 

14. Contact
 

For questions regarding this Privacy Policy:

Ebru Carter
Trading as 1818
Email: admin@1818advisory.com
Address: 1850 Luxembourg, Luxembourg

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